
The proprietor of New Wave Hobbies, Kenny Lengthy, has labored regular day jobs earlier than, clocking out and in for almost 10 years.
Lengthy concurrently offered collectibles on-line, often sports activities playing cards and video video games, within the earliest days of eBay and Craigslist.
“I’ve identified these things my complete life,” mentioned Lengthy, wanting round his Dickson retailer stuffed with varied in style characters and sports activities stars.
So, 4 years in the past, he checked out his two revenue sources. Lengthy realized he loved and “believed” within the success of collectibles extra – and he made more cash with these on-line gross sales.
Now, Lengthy avoids making web gross sales. He needs to promote objects face-to-face in New Wave Hobbies. He greets a number of clients on a latest afternoon whereas flipping by way of Pokémon playing cards and making “dad jokes.” A employees member cleans a newly bought Batman collectible with a Lysol wipe and brush.
“I do know Dickson. I’ve been right here my complete life,” Lengthy mentioned. “I understood that Dickson wanted a card store. I really like doing it. I really like being round these things. Every thing I promote, I like.”
“That is my assortment. That is how I acquire,” he added.
Expands, even throughout pandemic
New Wave first constructed up enterprise in again of a retail strip mall house on Henslee Drive – “simply so it wasn’t in my home” – earlier than shifting to the entrance.
“It was simply taking an opportunity,” mentioned Lengthy, including it began “gradual, actual gradual.”
Then, Lengthy took one other likelihood shifting to the present location in November 2020 within the Preston Thompson procuring house, subsequent to Miss Amy’s Dance.
“This market has expanded for the reason that pandemic, for certain,” mentioned Lengthy about his enterprise during the last yr.
“We’re very, very regular and other people convey stuff in virtually each single day,” Lengthy mentioned.
He mentioned the store stays busy with individuals shopping for, promoting and typically merely wanting on the assortment. One such sale occurred not too long ago when G.I. Joe’s 7-foot-long U.S.S. Flagg plane service toy was arrange in retailer. The ship, produced within the mid-Nineteen Eighties and certain the most important toy playset ever made, remains to be on show within the retailer.
“It’s actually 4 shops in a single, which is by design,” Lengthy mentioned.
These “4 shops” are the preferred objects: video video games, collectibles, sports activities playing cards, and Pokémon playing cards.
“Now we have continued to attempt new issues and adjusted issues up,” mentioned Lengthy, noting at one level the shop had eight TVs on the wall for video gaming. He took them down to create space, together with a wall know lined with G.I. Joe collectibles.
Lengthy is especially happy with the shop’s Pokémon card commerce nights the place they offer away a pack of playing cards and permit an area for youths to commerce and exhibit their playing cards.
“That is one thing I’m very captivated with. The interplay you get versus going to Walmart or going to Amazon…it’s getting misplaced an increasing number of,” Lengthy mentioned.
Lengthy mentioned he nonetheless enjoys listening to the joy from first-time consumers and interacting with clients.
“I’ve identified these things my complete life,” Lengthy mentioned. “I simply knew (the shop would work).”